I'm a college and professional sports nut from the Chicago area. Follow me on Twitter @Shawn_Foss
Welcome back to the Rookie Report! We’ve got another week of data on this rookie crop, so we’re starting to get a better idea of who these guys are. Hopefully all of your teams are off to 2-0 starts, but obviously not everyone’s is. The key if you’ve started 0-2 is not to panic (unless you’re the Bengals). Be patient with your stud players. I’m looking at you owners of OBJ, Le’Veon Bell, Isaiah Crowell, Kirk Cousins, Doug Baldwin, and Tyler Eifert. Speaking of Tyler Eifert & the Bengals, they did in fact panic after an 0-2 start, and have replaced their offensive coordinator with former Dolphins’ OC Bill Lazor. Hopefully this can jump-start the offense and help Eifert and Joe Mixon get going. Of course Mixon needs to get on the field more for that to happen. Let’s dive in and take a look at what to expect in week 3…
Rookies to Start:
RB Kareem Hunt, KC (Wk. 3: @LAC): You have to play Kareem Hunt. He’s the number one scoring running back so far by a wide margin, and this week he faces a defense that just allowed 122 yards rushing to Jay Ajayi last weekend. Hunt is decidedly a different style runner than Ajayi, but he should have success running in this matchup. TD regression is coming at some point for Hunt, but he should be a locked in RB1 in your lineups right now.
RB Christian McCaffrey, CAR (Wk. 3: vs. NO): McCaffrey hasn’t gotten off to the start that most fantasy owners had hoped he would, ranking as the RB27 in PPR leagues so far. His usage has been strong, but he hasn’t made any of the spectacular plays we were used to from him at Stanford. Things should get better this week. New Orleans hasn’t shown they can cover anyone. They’ve allowed 92.5 receiving yards per game to opposing RBs, and CMC should see extra passing game targets with Greg Olsen out. This game is a real opportunity for McCaffrey to blow up. He should be at least a solid RB2 with week-winning upside if things go his way.
RB Dalvin Cook, MIN (Wk. 3: vs. TB): Cook managed a surprisingly solid 5.3 yards per carry against a normally stout Steelers front despite having Case Keenum under center. The Steelers were without Stephon Tuitt on their defensive line, but it was impressive from Cook nonetheless. His fantasy totals weren’t inspiring since he saw just 12 carries in a lopsided loss and he was vultured at the goal line by CJ Ham, but his performance showed that he can succeed against good defenses. Tampa isn’t quite as stingy as Pittsburgh typically is, and it sounds like there is a good chance that Sam Bradford will return in this one. Even if Bradford is out, Cook should put up RB2 numbers.
RB Leonard Fournette, JAX (Wk. 3: vs. Bal.): Fournette faces a tough matchup this week, so he’s more of a volume RB2, but with a score each week so far he should be in your lineup. The Ravens allowed the 6th-fewest RB fantasy points last year, and the 11th-fewest so far in 2017, but Fournette has seen 40 carries and 8 targets already. As long as the volume keeps up, and it should, Leonard should be able to post a respectable line again.
Borderline Rookies:
QB DeShone Kizer, CLE (Wk. 3: @Ind.): Kizer is a borderline option in 2-QB leagues this week, and is an interesting DFS tournament play with a meager $5,000 cost on DraftKings. The Colts have allowed over 300 passing yards in each of their first two games with top corner Vontae Davis sidelined, to Jared Goff and Carson Palmer. If Davis is out again, Kizer makes for an interesting play now that he has found a trusted possession receiver in Rashard Higgins. The Colts have stifled the running game, allowing just 2.73 yards per carry and have forced teams to throw instead. The throwing has worked out pretty well for those teams. I don’t know that I’d expect 300 passing yards out of Kizer, but I think he’ll post his best yardage total to date, and his rushing skill gives him an added boost. He’s worth considering if you are struggling for a second QB this week.
RB Chris Carson, SEA (Wk. 3: @Ten.): Carson put the Seahawks on his back in week 2, and may have earned the starting RB job in the process. The Titans’ run defense isn’t an easy matchup this week. They allowed the 2nd-fewest RB points in the league last year, and although they are off to a slower start in 2017 they held the Jacksonville running backs to 3.3 yards per carry. In addition to the tough matchup, there is always the chance that Rawls plays more as he gets healthier, and Carson was barely used in the passing game with Prosise around to handle 3rd down work. I see Carson as a risky flex play this week, but one with big upside if the game script is in Seattle’s favor.
RB Tarik Cohen, CHI (Wk. 3: vs. Pit.): As I mentioned with Dalvin Cook above, the Steelers’ defense has been pretty stout against opposing runners, but they have been susceptible to receiving yards out of the backfield. Pittsburgh allowed the 4th-most RB receiving yardage and the 13th-most receptions to the position a year ago. This is a matchup that already favors Cohen over his backfield mate Jordan Howard, and Howard is battling a shoulder injury that had him in a sling after their last game. The rookie’s usage has been outstanding through 2 weeks, with 12 rush attempts and 16 catches on 21 targets. He should be a strong PPR flex option once again.
WR Cooper Kupp, LAR (Wk. 3: @SF): Kupp saw the same 6 targets in week 2 that he did in week 1, but he did quite a bit less with them. I got ahead of myself by calling him a ‘Rookie to Start’ last week. He gets another solid matchup this week, but I won’t make the mistake of going all in on him this time. The 49ers have been improved against WRs so far compared to 2016, but they’ve still been in the bottom half of the league against the position. Kupp should see another 6-7 targets, which puts him firmly on the flex radar again, especially in PPR leagues. Give him a slight bump up if both 49ers safties are out.
WR Kenny Golladay, DET (Wk. 3: vs. Atl.): Golladay is going to remain a boom-or-bust option for the time being, and he’s shown both extremes through 2 weeks. Atlanta has a talented secondary and has allowed just 4 completions of 20+ yards so far this season, but they did struggle to contain Green Bay’s wide receivers late in their win over the Packers. What you do with Golladay depends on what your other options are, but he’s a volatile flex play for deeper leagues.
TE Evan Engram, NYG (Wk. 3: @Phi.): He’s in the concussion protocol at the moment, so there’s a chance he doesn’t play this week, but most updates I’ve seen are suggesting he’ll be able to go. He’ll likely need a TD to return real value as a streaming TE, and the Eagles had allowed just 4 TE touchdowns in their last 17 games before being shredded by Zeus last Sunday. Engram has some appeal as a streamer in deeper PPR leagues, as 4-40 seems like something he can keep putting up, especially if Brandon Marshall continues to struggle. The Giants’ protection issues are making it hard for Eli to throw anything down the field, so Engram will continue to make his living on shorter catches. Engram is a borderline top-15 option this week.
Rookies to Sit:
QB Deshaun Watson, HOU (Wk. 3: @NE): Even against New England’s defense, which has allowed 362 passing yards per game so far, Watson would be a shaky QB2 option. He salvaged his fantasy day last week with a 50-yard TD run, but plays like that are pretty fluky, and Bill Belichick knows how to gamplan for rookie QBs. In the last 10 games the Patriots have played against a rookie QB, New England is 9-1 and has allowed just 8 total TDs to those rookie signal callers.
RB Joe Mixon, CIN (Wk. 3: @GB): While it was nice to see Mixon actually outperform Jeremy Hill and Gio Bernard in week 2, the timeshare continues to hamper his upside. He could be worth a dart throw in GPP daily tournaments after seeing what Atlanta’s backs did to Green Bay (145 scrimmage yards and 3 TDs), but the Cincy offense hasn’t been anywhere near as effective as Atlanta’s. The Bengals did swap offensive coordinators this week, promoting QB coach Bill Lazor to the OC position. Hopefully Lazor will start to get Mixon more involved, but in his initial media session after getting the promotion, he didn’t really clarify what his plans were for the RB position. He said that he hadn’t done a 3-back committee before, “but that’s where we’ve been so far.” I’ll need to see Lazor actually increase Mixon’s role in a game before I trust him in season-long leagues.
RB D’Onta Foreman, HOU (Wk. 3: @NE): Foreman saw a decent workload last week, but week 3 may be a different story. Houston was able to pound the ball on the ground thanks to the stagnant Bengals’ offense keeping the game close. The Texans are likely to be playing from much further behind this week going to New England. If Houston is in catch-up mode, it should be mostly Lamar Miller and a little Tyler Ervin sprinkled in. Foreman offers nothing in the passing game. If you play D’Onta, you’re counting on a TD that is unlikely to come.
RB Samaje Perine, WAS (Wk. 3: vs. Oak.): This outlook could change if Rob Kelly has a setback or winds up missing the game Sunday, but if Kelley plays you’d have to expect ‘Fat Rob’ to start. The Raiders are vulnerable against the run, so Perine becomes a flex play option if Kelley sits. He’s a worse option in PPR leagues than in standard, since he offers little in the passing game. Oakland allowed the 9th-most RB points last season, and the 6th-most rushing yards, and they just allowed the lowly Jets’ running backs to post 95 yards on 21 carries (4.5 ypc). If Kelley is a go, Perine likely won’t see enough work to be started.
RB Marlon Mack, IND (Wk. 3: vs. Cle.): The Browns may look like a good matchup on paper, but Mack is still working well behind Frank Gore, and a Brissett-led offense is unlikely to make this game a blowout win where he’ll get garbage time run. Gore out-touched Mack 14-7 last week and out-gained him 46-8. Outside of a 24-yard carry in week one, Mack has a total of 15 carries for negative-3 yards.
RB Elijah McGuire, NYJ (Wk. 3: vs. Mia.): You probably don’t need me to tell you this, but even though the Jets have claimed that this will be a 3-man committee going forward, Elijah McGuire is not someone you should be considering for your fantasy lineup. The offense is a mess for the Jets so far, and a 6th-round rookie RB isn’t going to be the guy to jump start it.
WR Corey Davis, TEN (Wk. 3: vs. Sea.): This is an easy decision now that Davis has been ruled out with a hamstring issue. I likely would have recommended you to sit him against the Legion of Boom even if he were going to play.
WR JuJu Smith-Schuster, PIT (Wk. 3: @Chi.): JJSS played 51% of the Steelers’ offensive snaps in week 2, but saw just 4 targets and gained only 16 yards. The TD was nice, but it’s not something to expect every week based on his usage up to this point. He has received 2-of-8 red zone targets that Ben has dished out so far, so he may find some stray TDs here or there, but the weekly chances aren’t great and he won’t put up enough yardage to buoy his point totals whether it’s in a season-long league or DFS. The Steelers are also likely to lean on the run game in this one as a 7.5-point road favorite. Steer clear.
WR John Ross, CIN (Wk. 3: @GB): Ross finally got on the field last week, but was given just one touch, a rushing attempt. Green Bay’s secondary is beatable, allowing the most WR points in the NFL a year ago, but Cincinnati’s offense just hasn’t gotten anything going on offense to make you think they’ll take full advantage here. Ross hasn’t been involved enough so far to use anywhere. Hopefully Lazor gets him more involved, but you should avoid Ross for now.
WR Zay Jones, BUF (Wk. 3: vs. Den.): The last thing Zay Jones needed after opening the season with a 3-39 line on 10 targets in the first two weeks was a meeting with Denver’s corners. That’s exactly what he’ll get this week. There’s no reason to use Zay in any format against the best CB group in the league.
TE David Njoku, CLE (Wk. 3: @Ind.): The Colts have allowed 60+ yards per week to TEs so far, but have also allowed just 3 receptions per week to them. Njoku is still only playing about half of the offensive snaps and is splitting work with Seth DeValve, who seems the more likely Browns’ TE to get hit with a deep ball after posting a 49-yard catch last week. Njoku is a TD dart throw this week, and there are better options available. He won’t see enough volume to be a punt play in DFS tournaments either.
TE OJ Howard, TB (Wk. 3: @Min.): Howard ran just 11 pass routes last week despite playing more snaps than Cameron Brate, who ran 22 pass routes. He played more because the game script called for a lot of running, and Howard is the superior blocker. The volume simply isn’t going to be there for Howard early on this year if they are going to use him as blocker this much.
TE Gerald Everett, LAR (Wk. 3: @SF): Everett has made a big impact every time the ball is thrown his way, posting 4 catches for 134 yards on just 4 targets so far, but he’s still being more than doubled in snap count by teammate Tyler Higbee, and he’s battling through a thigh injury. To make matters worse for him, the 49ers have been much improved so far against tight ends this year, holding Greg Olsen to 2-18 and Jimmy Graham to 1-1. That’s right…3 catches for 19 yards between two of the best tight ends in the game. There will be better spots to take a shot on Everett.
TE George Kittle, SF (Wk. 3: vs. LAR): Kittle rarely leaves the field, but he’s seen just 8 targets through 2 games and is dealing with a couple of injuries. He also faces a Rams’ defense that ranked 6th against tight ends last year, and hasn’t allowed a TD to the position yet this year. There’s not enough upside to try him in DFS, and too much downside to try him in season-long leagues.
Deep League Sleepers and Cheap DFS Options:
RB Alvin Kamara, NO (Wk. 3: @Car.): Kamara is probably a better option for DFS tournaments than for season-long leagues this week. The Panthers ranked 7th last year in limiting RB fantasy points, and 5th so far this year, but they allowed the 3rd-most RB catches in ’16 and are tied for 4th-most allowed so far this year. Kamara is the best receiving back the Saints have, and they are a 5.5-point underdog on the road. I’d expect Alvin to get a lot of run, and likely catch 6+ passes. He’s been targeted 13 times in the first 2 weeks.
WR Taywan Taylor, TEN (Wk. 3: vs. Sea.): With Corey Davis sidelined by a hamstring issue, I’d expect Taywan Taylor to be the guy who benefits the most in terms of playing time. In week 2, it was Jonnu Smith who benefitted from Davis’s injury, playing 37 offensive snaps and scoring his first career TD, but the Titans were playing from ahead all day. I’d expect Taywan to play a bunch this week. Some are speculating that it will be Eric Decker in the slot and Taywan outside since Decker played there a lot in New York, but Taywan spent more time in the slot in camp while Davis was out. The reason this matters is because the Seahawks’ weak link in the secondary is slot corner Jeremy Lane. Whoever gets to face off with him will be the best matchup the Titans have in the passing game. If that guy is Taywan, he would be in line for a strong day. He’s a sneaky DFS tournament punt play.
WR Curtis Samuel, CAR (Wk. 3: vs. NO): Samuel saw his first targets of the year in week 2, and with Olsen hurt, it’s likely he becomes a bigger part of the offense. The Saints’ pass defense has been abysmal, and Samuel has a trait that Funchess and Kelvin Benjamin lack…speed. There’s a real chance he gets behind the defense for a big play or two. With just 3 targets on the year, he’s probably not to be trusted as anything more than a DFS punt play, but he costs just the minimum in DraftKings and has some nice upside.
TE Jonnu Smith, TEN (Wk. 3: vs. Sea.): As spelled out in the Taywan Taylor description above, I’m not really on Jonnu for this week. Sure, he could find another TD, but Seattle is stingy to tight ends. I list him here because I think he’s a great dynasty league stash at this point. Delanie Walker is 33 years old, and has just one more year left on his contract. Jonnu is quickly earning the coaching staff’s trust with offensive snap percentages of 38% and 54% in the first two weeks. He’s also looked every bit the part of Walker’s heir apparent. I think he has a chance to be a really good player, and is in an ascending offense with Mariota, Derrick Henry, Corey Davis and Taywan Taylor around. Stash him if you can.
That’s all I’ve got for this week. Hopefully it helps you with some of your tougher lineup decisions. Make sure to keep an eye on the injury report all week and check back before kickoffs to see if there are any surprise inactives. If you have any questions or want to yell at me about anything included above, feel free to hit me up on twitter (@Shawn_Foss). As always: Good luck, trust your gut, and have fun. It’s just a game.
Welcome back to the Rookie Report! We’ve finally been able to watch meaningful pro football again, unless you, like Jim Carrey, believe nothing has any meaning. It was an exciting first week, with several strong rookie performances. There were hits and misses from me on what to do in the opening week with those rookies, but that’ll be the case every week, and overall I’ll take last week’s results.
I was spot on with the top-5 picks of most rookie drafts (Corey Davis, Dalvin, Fournette, McCaffrey and Mixon), but I was off on Kenny Golladay and was way too tepid with my expectations for Kareem Hunt who wound up the top scoring fantasy player. I had Tarik Cohen pegged as a sleeper for week 1, but not even I expected the outburst he put up against Atlanta. My biggest miss of the week was probably Zay Jones, who I had pegged for 5+ catches, and he wound up with just 1-for-21 on 4 targets. I should get a clearer picture of who these guys are as the year progresses, but I’d chalk up week one as a success. Let’s dive in to what to expect in week 2…
Rookies to Start:
RB Kareem Hunt, KC (Wk. 2: vs. Phi.): I liked Hunt as a season-long option, but was unsure about how he would do last week. I was wrong to be unsure. After fumbling on his first touch of the game, he was fantastic and dismantled the Patriots’ defense. He might never duplicate the point total he put up on opening night, but there is no way you can sit him after what he did in New England. You should temper expectations a little bit with his matchup against Philly. The Eagles allowed the 12th fewest RB points last year, but Hunt should have no problem returning RB2 value this week.
RB Leonard Fournette, JAX (Wk. 2: vs. Ten.): The Jaguars are going to run Fournette until the wheels fall off. He handled 29 touches last week (20 in the first half!), and had success against a stout Texans defensive front. The Titans gave up 76 yards to Marshawn Lynch in week one, and Lynch hadn’t played in an NFL game since January of 2016. If Leonard approaches the kind of volume he saw in week one, he’s got a solid shot of ending as an RB1 again.
WR Cooper Kupp, LAR (Wk. 2: vs. Was.): The Rams will likely have to throw a bit more this week if Todd Gurley continues to be as ineffective as he was on Sunday, and Kupp was targeted a team-high 6 times in the opener. Sammy Watkins will likely be shadowed by Josh Norman in this matchup, and Washington ranked 29th in Football Outsiders’ pass defense DVOA stat on throws to #2 receivers last season. They also just gave up 6-86-1 to Nelson Agholor last weekend. I like Kupp more than I did in week 1, when he posted 4-76-1. He should be targeted early and often, and he could easily wind up as a WR2 this week, especially in PPR leagues.
Borderline Rookies:
RB Dalvin Cook, MIN (Wk. 2: @Pit.): Cook was impressive in the opener, but it was against a bad Saints defense that ranked 23rd in run defense DVOA a season ago. The Steelers ranked 11th in that same stat, and they held Isaiah Crowell to a 17-33 rushing line on Sunday. Cook should still be involved in the passing game, but I’d be surprised if he approached the 137 scrimmage yards he posted on Monday night. Volume will keep him in play as a RB2/Flex option, and you’re probably starting him, but there some reason for pause this week.
RB Christian McCaffrey, CAR (Wk. 2: vs. Buf.): Week one was both good and bad for McCaffrey. On the one hand, he was given 18 touches and was an integral part of the offense as promised. On the other hand, Jonathan Stewart remained the goal line back and saw more touches than CMC, and the game script won’t always be positive enough for them to combine for 38 touches. Head coach Ron Rivera has already talked about not wanting to “wear his batteries out,” so I’m not sure I’d expect the volume to continue at that level. This week CMC gets to face the Bills, who were really bad against RBs last year (allowed 5th most points), but they did hold the Jets’ backs to 13-38 on the ground and 8-37 through the air on 11 targets in week one. Granted, it’s the Jets, who are terrible. At the end of the day, McCaffrey’s outlook in week 2 is similar to what it was in week one. He’s an upside RB2/Flex option with a plus matchup. His speed and playmaking ability gives him week-winning potential, but he could just put up another 80 scoreless yards.
RB Tarik Cohen, CHI (Wk. 2: @TB): Cohen was a shock to even most Bears fans last weekend, and while his results may have been due to a sweet matchup with the Falcons, he’s clearly going to be a featured part of the offense going forward. The Bears are desperate for playmakers in the passing game, especially with Kevin White done for the season yet again, and Jordan Howard demonstrated once again that it won’t be him after dropping a game-tying touchdown in the closing seconds. Enter Tarik Cohen, who turned a ridiculous 12 targets into 8-47-1, while also rushing for 66 yards. He isn’t going to put up those numbers every single week, but his skill set and the way the Bears will deploy him reminds me a bit of Dion Lewis from two years ago with the Patriots. Before getting hurt that year, Lewis averaged 5 catches and 89 scrimmage yards per game, and he scored 4 TDs in 7 games. If Cohen continues to be used like this and stays healthy, he has legitimate top-15 RB upside in PPR leagues. He gets another favorable matchup this week against Tampa Bay. We haven’t seen the Bucs yet this season, but last year they allowed the 11th most fantasy points to RBs, and ranked 26th in run defense DVOA and 26th in pass defense DVOA on throws to running backs. I doubt he sees another 12 targets, but Cohen is on the RB2 map in PPR leagues and a flex option in standard formats.
RB Chris Carson, SEA (Wk. 2: vs. SF): Seattle head coach Pete Carroll has already said that he expects Thomas Rawls to play this week, but I think it’s very possible that he’s eased in. If that’s the case, it’s Carson who would spell him on early downs, not Eddie Lacy. The Seahawks are a 2-touchdown favorite against the 49ers, so Carson would likely see extra work in the case of a blowout, and he impressed in limited opportunities against Green Bay. There is a very low floor here with Rawls back, but Carson is an upside flex option who could be a week-winner if things break his way. The 49ers allowed 3 more points per game to opposing RBs than any other team in the league last year, and allowed 27.8 to the Carolina backs in the opener. They also lost linebacker Rueben Foster to a high ankle sprain in that game. All Carson needs is the opportunity.
WR Corey Davis, TEN (Wk. 2: @Jax.): Davis came out with a strong debut after missing the entire preseason, posting 6-69 on a team-high 10 targets, despite playing fewer snaps than Rishard Matthews and Eric Decker. Davis played 42 snaps while Decker played 60 and Matthews played 52. Another week removed from his return, I’d expect Davis to play a higher snap percentage. The matchup is tougher this week, and he may have to lock horns with standout corner Jalen Ramsey. Hopefully he’s able to avoid the shadow treatment. The Jaguars allowed the 7th fewest points to WRs in 2016. Given the tough scenario, a repeat of last week’s numbers would be a successful day, even with an increased snap count.
WR Kenny Golladay, DET (Wk. 2: @NYG): Golladay was a big-time performer in week one, with a 4-69-2 line while splitting WR3 snaps with TJ Jones. I’d expect that split to move even more in favor of Golladay going forward (Kenny outsnapped TJ 44-18 in week 1). Unfortunately for BabyTron (thanks @LateRoundQB), a repeat of Sunday’s performance will be hard to come by against the stingy Giants secondary. The Giants ranked 4th in pass defense DVOA last year, and despite struggling to defend the Cowboys last week, they allowed just 2-43 to Dez Bryant on 9 targets. Golladay is a boom-or-bust WR3 option this week.
TE Evan Engram, NYG (Wk. 2: vs. Det.): Engram clearly has a prominent role in the Giants’ passing game, and he may actually get better with Odell Beckham back and drawing coverage away. Brandon Marshall struggled mightily in the opener, so Engram may get more red zone opportunities than expected. The Lions coughed up the 3rd most TE points last year, so Engram should make for a reasonable streaming option this week whether OBJ is back in the lineup or not.
Rookies to Sit:
QB DeShone Kizer, CLE (Wk. 2: @Bal.): Kizer had some good moments in an impressive debut vs. Pittsburgh, but this week he goes on the road to face a defense that forced 5 turnovers from Andy Dalton last Sunday. The best-case scenario for Kizer would be a repeat of last week, but I think it’s more likely that he takes a step back. He’s just a low-end QB2 option with upside this week.
QB DeShaun Watson, HOU (Wk. 2: @Cin.): No one was surprised that Watson was forced into action in week 1, but he didn’t look ready for prime time just yet. He posted just 4.44 yards per attempt and turned the ball over twice in a blowout loss. I don’t expect things to get much better this week. He’s battling an ankle injury, has a short week with a Thursday night game, and the Texans o-line should continue to struggle. The returns for Watson were mixed in week 1, but he should be avoided in week 2.
RB Joe Mixon, CIN (Wk. 2: vs. Hou.): The Texans struggled to contain Jacksonville’s rushing attack on Sunday, but they look like a tough run defense on paper and Mixon didn’t exactly impress in his limited week 1 role. He led the Bengals’ backfield with 11 touches, but totaled just 24 yards. The touches were split fairly evenly between Mixon, Gio Bernard and Jeremy Hill. Until Mixon is able to separate himself from the other 2, this looks like a situation to avoid.
RB Jamaal Williams, GB (Wk. 2: @Atl.): Ty Montgomery proved this is his backfield in week 1. TyMo played 90% of Green Bay’s offensive snaps, and after posting PFF’s highest pass protection grade among RBs for the week, I’d expect that workhorse role to continue for him going forward. Williams received just 2 carries in the opener, and at this point likely needs an injury to Montgomery to return value any time soon.
RB Marlon Mack, IND (Wk. 2: vs. Ari.): The Colts offense was predictably a mess while helmed by Scott Tolzien last weekend, and although Mack scored a TD, he also had 9 carries for zero yards outside of his longest carry of the day (24 yards). He also only had 4 touches in the first 2 and a half quarters of the game, and didn’t see extended run until the Colts were being blown out. They may very well get blown out again this week and turn to Mack in garbage time, but it’s hard to bank on. The Cardinals didn’t play well as a team last week, but they did hold the Lions’ RBs to 58 yards on 25 carries. The Lions don’t boast a great run offense, but neither do the Colts. Mack should be left on the pine.
WR Zay Jones, BUF (Wk. 2: @Car.): It was promising that Tyrod Taylor looked better in the opener than he did in the preseason, but disheartening that Zay was out-targeted by both Charles Clay and Shady McCoy. The Bills will be a low-volume passing attack all year, and 4 targets won’t cut it for fantasy purposes for Zay. There will be game scripts that call for more passing, but you’d like to see more of a connection between Zay and Tyrod before running Jones out there in fantasy lineups.
WR Taywan Taylor, TEN (Wk. 2: @Jax.): There may be even fewer snaps for Taylor this week than the 6 offensive snaps he played last week now that Davis is closer to 100%. He did manage 2-14 on those 6 snaps, which is nice efficiency, but he belongs firmly planted on the bench until his role increases.
WR ArDarius Stewart, NYJ (Wk. 2: @Oak.): It’ll be tough to consider any Jets pass catcher until the offense demonstrates they can throw the ball. Stewart may lose snaps to Jeremy Kerley this week, and was mostly a non-factor on Sunday while Kerley was a healthy scratch, posting 2-10 on 5 targets. It’s going to be an ugly season for the Jets.
TE OJ Howard, TB (Wk. 2: vs. Chi.): Howard should be used mostly as a blocker early in the year, with Cameron Brate serving more in the receiving TE role. The Bears allowed just the 22nd most points to opposing TEs a year ago, and didn’t allow a single target to Austin Hooper until a long TD on a broken play in the 4th quarter. Howard is a dynasty stash who might not do that much damage in redraft leagues this year.
TE David Njoku, CLE (Wk. 2: @Bal.): Njoku was targeted just twice in the opener, and this week faces off with a defense that allowed the 7th fewest TE points a season ago and held Tyler Eifert to 1-4 on 1 target on Sunday. You would be best off avoiding Njoku this week.
TE George Kittle, SF (Wk. 2: @Sea.): The Iowa product showed he was over his hamstring injury with 5 catches in the opener, but the Panthers allowed the 2nd most TE points in the league last year. Seattle allowed the 4th fewest. Kittle will be targeted a handful of times this week, but I wouldn’t expect him to have much success with them.
Deep League Sleepers and Cheap DFS Options:
RB Alvin Kamara, NO (Wk. 2: vs. NE): Although the Patriots allowed the fewest RB points in the league last year in standard scoring, only the Atlanta Falcons allowed more receptions to the position, and Kansas City’s backs just shredded them in week 1. Kamara led New Orleans RBs in snaps and touches in week 1, and he is likely going to be their primary receiving back. This game could turn into a shootout, so he may increase the 50% snap share he played a week ago. Kamara’s volume is probably too low to trust him as anything more than a flex option in deep PPR leagues, but he could be a great DFS tournament option at just $3,500 on DraftKings.
WR Chris Godwin, TB (Wk. 2: vs. Chi.): Godwin is strictly a boom-or-bust punt option for DFS tournaments. He’s at least behind Mike Evans and D-Jax on the depth chart, but he might also play fewer snaps than Adam Humphries. His floor for this week is zero points, but he has dazzled in every opportunity he’s been given. He’s been compared to Roddy White by his head coach this preseason, I expect them to try to get Godwin involved a handful of times on Sunday. I wouldn’t be surprised if he makes a couple of big plays.
TE Gerald Everett, LAR (Wk. 2: vs. Was.): Just like last week, the Rams face a defense that was below average against TEs last year (Washington allowed 10th most points to them), and McVay likes to use the position a lot. Everett turned his only target last week into a 39-yard gain. I’d expect him to see a few more targets this week, and is a nice TD dart throw that will cost the minimum in DraftKings.
That’s all I’ve got for this week. Hopefully it helps you with the tougher lineup decisions you have to make involving your rookies. Keep a close eye on the injury report through the week, and make sure to check for any surprise inactives on game day. If you have any questions, or want to yell at me about anything written above, feel free to hit me up on twitter (@Shawn_Foss). As always: Good luck, trust your gut, and have fun. It’s just a game.
Welcome back to the Rookie Report! It’s been a long offseason, but we’re finally ready to rock and roll with the regular season kickoff tonight! As usual, I’ll be back every week this season to give you the rundown of what to do with the fantasy rookies in your life. There are plenty of rookies to keep an eye on that could help you win each week. This year looks like it could be a big one for rookie running backs, with 2 of them picked in the draft’s top-10 picks for the first time since 2005, when Ronnie Brown, Cadillac Williams and Cedric Benson all went in the top-5. Several of the non-1st rounders should play significant roles as well, as Dalvin Cook and Kareem Hunt already have earned their team’s starting jobs. Rookie WRs were also a priority in the ’17 draft, with 3 of them selected in the top-10 for the first time since ’05. Unfortunately, two of those top 3 WRs this year are going to miss week one, and the other might not be 100%. At any rate, the rookie crop is inevitably going to play a big role in your fantasy season at some point. They always do. The hard part is figuring out when. Without any sort of track record of success, the rookies are always the hardest to project, but I’ll be taking a stab at it each week.
Week one is always the hardest to figure out, so the best strategy in season-long leagues is usually to exercise some caution. With no bye weeks (save Miami & Tampa Bay), week 1 is usually the time to start your studs that you drafted early, not take a shot on a late round rookie who impressed you in the preseason. There’s DFS tournaments for that. With that in mind, there won’t be too many players that I recommend as starters this week, but there will be a few that I mention as DFS sleepers. One word of caution I want to throw in…I did use some team defensive stats from last year to make the case for a good or poor matchup for a couple of players listed here. Those numbers have meaning, but shouldn’t be treated as automatic that they will repeat that performance this year. I mostly used them because we don’t have a lot else to go on to determine matchup quality. If you see any fantasy points allowed numbers, they are based on ESPN standard scoring, and any DFS price tags will be from DraftKings. Alright, that’s enough housekeeping for this week, let’s dive in…
Rookies to Start:
RB Dalvin Cook, MIN (Wk. 1: vs. NO): Cook is the unquestioned lead back in Minnesota, and he gets to face a Saints defense that coughed up the 3rd-most running back fantasy points last year. New Orleans has made some improvements to their defense with Marshon Lattimore, Manti Te’o and AJ Klein, but they still have a long way to go. The Vikings enter the game as a 3.5-point favorite, so they should be able to lean on the run a bit, and Cook will also be vital in the passing game. Bradford targeted the running backs more than 100 times last year, and Cook posted nearly 500 receiving yards as a junior at Florida State last year (488). Cook should be an RB2 easily this week and has upside for more.
RB Leonard Fournette, JAX (Wk. 1: @Hou): It could be tough sledding for Fournette against a Texans defense that ranked 12th vs running backs last year and now has a healthy JJ Watt, but the Jaguars have made it no secret that this offense will revolve around Fournette. I’d be surprised if he touches the ball fewer than 20 times this week, and that volume alone should make him an RB2. If you went heavy at running back and have 2 studs to start over him, go ahead, but odds are you took Fournette as a starter. You should use him as such this week.
Borderline Rookies:
RB Kareem Hunt, KC (Wk. 1: @NE): Hunt rolls into week 1 as the Chiefs starting running back, but he gets a tough matchup on opening night. The Patriots allowed the 8th fewest RB fantasy points a year ago, and the game script should have KC throwing late as a 9.5-point underdog. Hunt’s season-long outlook is bright, but he might not shine as bright week 1. In 18 years as a head coach, Andy Reid has had a running back clear 1,200 scrimmage yards in 13 of them, clear 1,500 yards in 5 of them, and clear 1,900 in 3 of them. He knows how to scheme the ball to RBs. The tough week one matchup should make him a low-end RB2 or flex option, but there are better weeks ahead.
RB Christian McCaffrey, CAR (Wk. 1: @SF): I’m not sure I fully buy into the hype on Christian McCaffrey. I’m convinced he’s an explosive athlete who will be fun to watch…I’m just not sure what his usage will look like this year. He’s been talked up as if he will be a focal point of the offense, but that would run counter to how the Panthers’ offense has operated under Cam Newton. In his 6 seasons in Carolina, only one RB has reached 30 receptions in a season (D’Angelo Williams in Cam’s rookie year). I still expect Jonathan Stewart to be a factor on early downs and at the goal line, so McCaffrey needs to have the receiving usage to live up to the hype and be worth his draft price. The Panthers have claimed that this will be a totally different offense, but I need to see it to believe it. Luckily for McCaffrey, this week is as good as any for them to prove me wrong. The 49ers young defense should be improved, but they were easily the worst unit against RBs in the NFL last year. If the Panthers do utilize McCaffrey, I don’t think SF will be up to the challenge of slowing him down. He’s a boom-or-bust RB2/flex option this week.
WR Zay Jones, BUF (Wk. 1: vs. NYJ): Jones should be the Bills de-facto WR1 this week with Jordan Matthews battling back from a sternum injury and Anquan Boldin retired. The game plan should be run-heavy with the Bills a 9-point favorite, but I still think Zay has a better than 50/50 shot to catch 5+ balls. He did catch 158 balls last year at ECU, so 5 should be manageable against the hapless Jets. He’s an intriguing option in deeper PPR leagues this week.
WR Cooper Kupp, LAR (Wk. 1: vs. Ind.): Kupp’s outlook is similar to Zay, but he has Sammy Watkins ahead of him on the depth chart. The Rams will pound the rock much like Buffalo, but Kupp has shown a great connection with Jared Goff so far and should be involved. I said I like Zay for 5+ catches, but I like Kupp for 5+ targets. If Goff struggles to connect with Watkins, it could mean extra looks for Kupp.
WR Corey Davis, TEN (Wk. 1: vs. Oak.): Davis is likely going to be limited in the opener after playing exactly zero preseason snaps, but he was listed as a starter on the Titans’ depth chart ahead of Sunday’s tilt with the Raiders. I would probably consider Davis more of a deep league sleeper for this week, but it would feel weird to call the draft’s #5 pick a sleeper in his first game. While Delanie Walker is probably the best fantasy play of any Titan pass catcher this week, I think it’s very possible that Mularkey gives Davis more run than expected. 60+ yards and a TD aren’t out of the question for the WMU product’s debut.
TE Evan Engram, NYG (Wk. 1: @Dal.): Rookie TEs rarely produce in fantasy football, but Evan Engram has a chance to be the exception to that rule. Giants beat reporter Jordan Ranaan expects him to play 60%+ of the snaps this year, and he’s a matchup nightmare as more of a WR/TE hybrid. He could get off to a fast start facing a Cowboys defense that allowed the most catches and yards to TEs in the NFL a year ago. There’s also a chance that Odell Beckham misses this game, which would certainly increase how much opportunity Engram sees. He’s a cheap DFS option at just $2,900 on DraftKings, and he’s an intriguing low-end starting option in deep leagues.
Rookies to Sit:
QB DeShone Kizer, CLE (Wk. 1: vs. Pit.): The Steelers are not an ideal opponent to face in your first NFL start. The average point total for a top-12 weekly fantasy QB last season was 21.5. The Steelers didn’t allow that many in a game all season. The most they allowed was 21.0 to Carson Wentz early in the year. There will be good weeks for Kizer this season, but I don’t like the chances that this is one of them. He’s probably left benched even in 2QB leagues.
RB Joe Mixon, CIN (Wk. 1: vs. Bal.): I like Mixon’s season-long outlook, but week 1 looks dicey for him. The Bengals have stubbornly kept Jeremy Hill atop the depth chart, and the Ravens’ run defense is typically solid. While I doubt Hill keeps the job for long, he’ll limit Mixon’s opportunity as long as he does. I would expect only 10-12 touches for Mixon this week, which just isn’t enough to trust him in most leagues.
RB Alvin Kamara, NO (Wk. 1: @Mia.): You have to take a wait-and-see approach with Kamara. He could have a significant passing game role as Pierre Thomas and Travaris Cadet have had in New Orleans in the past, but I have no clue how much he will play with Mark Ingram and Adrian Peterson around. Ingram has openly talked about working to improve as a receiver, so it’s best to give this a week to get a better idea of how the usage will shake out.
RB Jamaal Williams, GB (Wk. 1: vs. Sea.): Williams remains behind Ty Montgomery on the depth chart. He’s listed as the number 2 back, and Montgomery has a career-high of just 16 carries in a game, so Williams should at least see some work, but probably not enough to be a fantasy factor. It doesn’t help that the matchup isn’t a good one. The Seahawks added Sheldon Richardson to a defense that allowed the 3rd-fewest RB fantasy points last year.
RB Marlon Mack, IND (Wk. 1: vs. Atl.): If Mack gets the 3rd down work for Indy, the game script might actually work in his favor this week. The Colts are a 3.5-point underdog. There is, however, no guarantee that he gets the 3rd down work. Frank Gore just refuses to go quietly into the night. The Matt Jones signing also muddies the backup picture behind Gore a little bit, and Scott Tolzien will be starting at QB this week. This is a situation to avoid.
RB Semaje Perine, WAS (Wk. 1: vs. Phi.): For now, the Washington starting job belongs to Rob Kelley with Chris Thompson handling the passing down work. Perine might have value later in the season, but he is going to have to earn a role.
WR Taywan Taylor, TEN (Wk. 1: vs. Oak.): The return of Corey Davis for week 1 saps a lot of upside that Taywan might have had for the opener. He may play some snaps spelling Davis and Eric Decker, who also battled injury in the latter part of the training camp, but I don’t expect him to play enough to warrant fantasy consideration this week despite his strong preseason.
WR Dede Westbrook, JAX (Wk. 1: @Hou.): Dede surprisingly passed Allen Hurns on the Jaguars depth chart and earned a starting spot with a strong camp, but I’d expect a run-heavy game plan and the majority of the passing targets peppered to Allen Robinson and Marquise Lee. There likely won’t be enough passing volume left over to make Westbrook a viable play. In 3 career starts in Houston, Blake Bortles has averaged just 149 passing yards per start, and is coming off an abysmal preseason.
WR Kenny Golladay, DET (Wk. 1: vs. Ari.): Fantasy players were excited for Golladay after his 2-TD preseason debut, but he hasn’t done a whole lot since then. It was reported this week that he will split the WR3 role with TJ Jones, at least to open the season. The Lions will continue to play their keep-away style of offense which will sap some of the passing volume, and Golladay currently sits behind Golden Tate, Marvin Jones, Theo Riddick, Ameer Abdullah, and Eric Ebron in line for targets. He’ll have some good weeks later this season, but week 1 isn’t the time to play him.
WR Curtis Samuel, CAR (Wk. 1: @SF): Samuel may be involved at least a little this week, but he’s basically the 6th guy in line for touches behind KB, Olsen, McCaffrey, Funchess, and Jonathan Stewart. I wouldn’t expect much this week.
TE David Njoku, CLE (Wk. 1: vs. Pit.): Njoku was limited for much of the preseason, and will likely need a few weeks to get his legs under him. Rookie TEs are notorious for not producing much in fantasy, so I’d be hard pressed to trust a guy who caught 4 passes in the preseason as a starter in week 1. If he has any productive weeks this year, they will likely come later in the season.
TE George Kittle, SF (Wk. 1: vs. Car.): Kittle has been a camp surprise in San Francisco. He’s played well enough that the 49ers traded away Vance McDonald and named him the starter. Unfortunately, he’s battling a hamstring injury that he aggravated at practice on Wednesday. If he does play, I’d expect him to share a lot of snaps with Logan Paulsen and Garrett Celek, which will make Kittle irrelevant for fantasy purposes this week.
Deep League Sleepers and Cheap DFS Options:
RB Chris Carson, SEA (Wk. 1: @GB): Thomas Rawls is listed as questionable for Sunday’s game with the Packers, and with Rawls out in the team’s 3rd preseason game (the dress rehearsal for the regular season), Carson split first team work with Eddie Lacy. If Rawls sits the opener, there is a non-zero chance that Carson develops the hot hand and sees a much larger chunk of the work than Lacy, and Green Bay was inconsistent against the run last year. I’m not saying it’s a huge chance, but Carson will cost the minimum in DraftKings. If Rawls plays, this is a moot point. The backfield situation will be too crowded to roll the dice on Carson in that scenario.
RB Tarik Cohen, CHI (Wk. 1: vs. Atl.): Like Carson, Cohen is a cheap DFS punt play in GPP tournaments. Most fantasy players have come into the season assuming Jordan Howard will have a 3-down role, and he was drafted as a top-8 RB. There are plenty of red flags though. Before last season, he never really displayed any receiving chops, and he posted just a 58% catch rate as a rookie. The Bears are expected to play from behind a lot this year, with Vegas odds putting their win total at 5.5, and local beat writers expect Cohen to have a role right out of the gate. If Howard cedes some passing down work to the quicker, shiftier Cohen, it could put a damper on his season. It could also result in some nice weeks for Cohen. The week 1 matchup for Cohen is juicy. The Falcons allowed a league high 141 targets and 109 receptions to opposing RBs. Cohen has looked explosive this preseason, and will cost just the minimum on DraftKings ($3,000). There is also a chance that it’s Benny Cunningham who takes that passing work, so he’s also an intriguing option at $3,600 in DK.
WR ArDarius Stewart, NYJ (Wk. 1: @Buf.): ArDarius seemed like an obvious starter on this team and possibly their leading receiver until they acquired Jermaine Kearse and signed Jeremy Kerley in the last week. Important note: ArDarius is a better WR than Kerley or Kearse. He unfortunately costs more than the minimum in DraftKings this week ($3,700), but he still likely starts in the slot on a team that will be playing from behind. Kerley was just signed Tuesday, and played under a different coach the last time he was a Jet, so I wouldn’t expect him to be able to jump right in as the slot receiver in week 1. ArDarius is a risky dart throw, but one worth considering against a shaky Bills defense that ranked 21st in Football Outsiders’ pass defense DVOA last year.
WR Trent Taylor, SF (Wk. 1: vs. Car.): The reason Jeremy Kerley signed with Jets this offseason is that Trent Taylor beat him out for the starting slot WR role in San Francisco. He also led the NCAA in receiving yards last season. Kyle Shanahan’s offense employs 3-WR sets less often than most teams, but the Falcons last year still ran 45% of their snaps from 11-personnel (3 WR, 1 RB, 1 TE) with Shanahan as the coordinator. Taylor should be on the field for most of those snaps if not all. He’ll cost the minimum in DraftKings and has a chance to surprise against a suspect Carolina secondary.
TE Gerald Everett, LAR (Wk. 1: vs. Ind.): The Colts were one of 7 teams last year to allow 1,000 receiving yards to TEs, and new Rams head coach Sean McVay uses the TE position a lot (10 targets/gm last year in Washington). Everett is a TD dart throw with the upside for more and he will cost the minimum on DraftKings ($2,500). Tyler Higbee is listed as the starter, but Everett should play a bunch.
That’s all I’ve got for this week. Hopefully it helps you win your week one matchups or strike DFS gold. Keep an eye on the injury report throughout the week to avoid any obvious goose eggs in your lineup, but other than that, sit back and enjoy the first meaningful NFL football of the year. It should be a fun few months. Hit me up on twitter if you have any questions or want to yell at me about anything above (@Shawn_Foss), and as always: Good luck, trust your gut, and have fun. It’s just a game.
If you play fantasy football, you’re probably well aware of how important the WR position is to fielding a quality team. While top running backs typically are more consistent week-to-week, the top WRs tend to be more consistent year-to-year, especially as NFL offenses have become more pass-heavy in recent years. In redraft leagues, this gives us a pretty good picture of who the top WR options are because of their track records of production. Sure, there are other factors that come into it, but we have a pretty good base to start from when projecting them. The question I looked at today: How do I evaluate & project the young wide receivers that don’t have a track record yet for dynasty leagues?
There are a lot of people more skilled than I at talent evaluation that have done exhaustive work to try to answer this question on a player-by-player basis. They watch film, study 40 times, hand size, height, SPARQ scores, etc., and try to quantify the talent level of each individual prospect. While that approach is certainly thorough, it still isn’t an exact science. There are still big misses. What I set out to do was take a step back to look at the big picture, and see if there are some bigger trends we can draw from based on draft round and the competition level of their college that can provide context to those individual player evaluations.
To do this, I researched every wide receiver drafted from 2000-2016. I categorized each by their draft round (1,2,3 or 4+), and whether or not they went to a power-5 school (or BCS at the time). I included Notre Dame as a power-5 school. To determine success rate, I classified every WR who posted an 800-yard receiving season as a ‘hit’, and any WR who failed to do so as a ‘miss’. If the player posted 3 or more 800-yard seasons, or 2 or more 1,000-yard seasons, I classified them as a ‘big hit’. I also looked into what % of each group posted a season in which they were targeted 100 or more times. I didn’t know what the results would look like going in, but here are the results I found:
Some of these numbers are pretty much what you’d expect. Not surprisingly, 1st round picks tend to be the most likely to be a ‘hit’, and are most likely to see 100 targets in a season (a whopping 75% of all 1st rounders from 2000-2014 have). The 1st round picks also have the highest ‘big hit’ rate among both, P5 and non-P5 schools. There were 10 wide receivers drafted in the 1st round in 2015 and’16, all from power conferences, and so far only one has seen 100+ targets and/or topped 800 yards (Amari Cooper). Based on the numbers, we should see another 5 of them ‘hit’ at some point, and another 3 of them be a ‘big hit’. Obviously these numbers are percentages over time, so there isn’t any guarantee of how many will step up and hit the marks, but I’m confident at least a few will. Here is the full list of WRs who are yet to hit the 800-yard mark from that group:
Nelson Agholor, Kevin White, Breshad Perriman, DeVante Parker, Phillip Dorsett, Corey Coleman, Will Fuller, Josh Doctson, and Laquon Treadwell.
DeVante Parker: Parker was targeted 87 times last year. His target total went up by 37 from his rookie season even as the Dolphins’ number of pass attempts went down by 111. His catch rate increased by 12.4% from year one to year two also, and Jarvis Landry is an impending free agent. I think Parker is the most likely of this group to hit the 800-yard mark this season, and has the talent to be a fantasy asset for years to come.
Breshad Perriman: Perriman is probably not a name that excites you after missing his whole rookie season with injury, and posting just a 50% catch rate and 7.56 yards per target on his way to a WR73 finish last year (standard scoring). The reason I’m excited about Perriman is that the Ravens lost a whopping 352 targets from last year’s team and have only added Jeremy Maclin in the offseason. Perriman can be had for a reasonable price, and should get plenty of opportunities. If Perriman can deliver on the promise that made him a 1st round draft pick, he should have a bright future with Maclin pushing 30 and Mike Wallace already on the wrong side of it. Wallace is a free agent after this season, and Maclin after next. Acquire Perriman where you can.
Corey Coleman: Coleman has had several soft tissue injuries that have slowed his progress, and still has an unsettled quarterback situation, but I’m a fan of what the Browns are building and Coleman has a great shot to be the lead WR there. He was targeted 73 times as a rookie, and he missed 6 games. 100 targets is likely just a matter of health at this point, but his efficiency will have to get better to be a true fantasy asset. He had a catch rate of just 45.2% and just 12.5 yards per catch. Normally a low catch rate comes because of a lot of downfield passes…but that ypc number doesn’t back that up. Hopefully the efficiency metrics will improve with improved quarterback play. If he’s healthy and doesn’t top the 800-yard mark this year, it would be a surprise.
Josh Doctson: I’m not extremely bullish on Doctson for 2017, but I still like his long-term outlook. I do believe he’s more talented than Jamison Crowder, but after taking 2016 as pretty much a redshirt year, he’ll have a bit of a learning curve to become a featured weapon in Washington. The signing of Terrelle Pryor certainly hurt Doctson’s upside for this year as well. Pryor signed just a one-year deal, and may bolt for bigger money if he has a breakout season, and Jordan Reed is always one bad concussion away from his career being in jeopardy. There is a real opportunity for Doctson to be the WR1 in DC by 2018.
Nelson Agholor: Agholor has been a big disappointment for the most part thus far. He was drafted to a team where he would have the chance to play right away, but he’s managed to put up just 648 yards total in the past 2 seasons. He has an unproven quarterback in Carson Wentz, posted just a 52% catch rate in each of his first two years, and the team just went out and signed Alshon Jeffrey and Torrey Smith in the offseason. If early camp returns are any indication, the additional competition has lit a fire under Agholor. He’s been drawing rave reviews from anyone who has seen him practice, and former Eagles’ WR Mike Quick said Nelson is the most talented WR on the roster. Rumors have started swirling that the team is shopping slot WR Jordan Matthews. Obviously it’s tough to buy into Nelson given the track record, but if the owner isn’t factoring the camp hype into his asking price, it might be worth it to take a flier on that camp hype being real.
Will Fuller: I mention Fuller here because you may be able to get him at a discount after his broken collarbone. I’m not a huge fan of his game, but the Texans like what he can do as a field-stretcher. He was targeted 92 times as a rookie, and his efficiency will hopefully get better with Brock Osweiler gone. I don’t expect that he will be a perennial WR2 or better, but his speed will make him an asset in best-ball leagues. I don’t know that he’ll ever reach ‘big hit’ status in the chart above, but I’d be willing to bet he’s at least a ‘hit’.
Laquon Treadwell: Treadwell was active for 9 games last season, and managed just one catch on 3 targets. He battled through nagging injuries, and already has a leg injury in training camp again this year. He was criticized for his clocked speed at the combine (4.64 40-yard dash) by the draftnik crowd, and he’s failed to make much of an impact as a pro. It doesn’t bode well for Laquon that Jarius Wright is getting higher praise that he is in camp. Treadwell may eventually make good on his draft slot, but it’s not a bet I want to make at this point.
Kevin White: After missing his entire rookie season with nagging foot issues, White came back last year and turned 9 targets per game into 9.65 PPR fantasy points per game in the first 4 weeks before being lost to injury yet again. White ranked 13th in the league in targets per game, but finished outside of the top 60 WRs in terms of points per game despite that volume. He finished behind players like Brandon LaFell, Eddie Royal, Tavon Austin, and Eli Rogers. While White is listed as a starter entering this preseason, the team did bring in veterans Kendall Wright, Victor Cruz, Markus Wheaton, and Rueben Randle to challenge for playing time. Cameron Meredith is locked in at the other starting spot. Even if White manages to stay healthy, I don’t think he ever realizes the potential that got him drafted in the first round.
Phillip Dorsett: Dorsett’s career seems likely to have a similar arc to Darrius Heyward-Bey’s. He was over-drafted due to his blazing speed, but didn’t have the nuance of the position down. He may become a better route runner with years of experience, but his real chance to become a fantasy stud will have passed him by before that happens. He saw his opportunities regress as the season went on last year. He was targeted just once in 3 of the final 5 games last year after seeing at least 3 in every other game of the season, and he has no clear path to get above TY Hilton or Donte Moncrief on the depth chart. I would have a hard time holding Dorsett as anything more than an end of the roster flier at this point.
There isn’t any noticeable trend in the second round that is easy to exploit. Second round WRs from power-5 schools have been a little worse than a 50-50 bet to find their way to 800 yards in a season. There isn’t much you can do with that to make a strong determination on Curtis Samuel or JuJu Smith-Schuster. Typically, non-power-5 WRs selected in the second round have been a bad bet, with just 3 of 12 reaching the 800-yard mark. Twelve is a pretty small sample size to work with, so that doesn’t necessarily mean Zay Jones and Tyler Boyd are doomed. The signing of Anquan Boldin won’t help Zay’s year one outlook though, just as the John Ross pick won’t help Boyd. The one recommendation I would make with a wide receiver drafted in the second round is this:
Buy Davante Adams: As I mentioned above, there are just 3 small school receivers drafted in the 2nd round since 2000 that have eclipsed 800 receiving yards in a season. The first two to do it were Greg Jennings and Vincent Jackson. Those two receivers have put together seven WR1 seasons and another three WR2 seasons between them. The third to do it was Adams. Typically, when a smaller school receiver picked in the 2nd round shows he belongs in the NFL, he goes on to do big things. Here are the players that haven’t hit 800 yards: Aaron Dobson, Brian Quick, Titus Young, Donnie Avery, Jerome Simpson, Dexter Jackson, Darius Watts, Tyrone Calico, and Todd Pinkston. Any of those jump out at you as productive fantasy assets? Davante has already shown that he belongs after posting a WR1 season last year, and he has Aaron Rodgers throwing him the ball. Rodgers has been a top-2 fantasy quarterback in 7 of his 9 seasons as the Packers’ starter. If you have an Adams owner in your league that thinks his breakout 2016 was a fluke (or is just a Jeff Janis truther), you should be making him or her an offer.
The 3rd round is definitely the one that had the most interesting trend that I found in this research. Just 16% of the power-5 conference receivers selected in the 3rd round have managed to put up 800 yards in a season. There have been fewer WRs from those power conferences to hit that mark (9) than guys from non-P5 schools to do so (10), despite having 2.3X as many WRs selected (55 to 24). The most rational reason I can come up for this trend is that NFL scouting departments do a better job of evaluating players from the power conferences. They have a clearer picture of which receivers are the best among that group, and they tend to be off the board before the 3rd round. They aren’t as successful at evaluating the non-P5 receivers. They haven’t seen them against elite competition as regularly, and have to do more projecting. As a result, those receivers from smaller conferences are more likely to fall through the cracks and slip into the 3rd round. While this doesn’t mean that a power conference WR selected in the 3rd round can’t be a fantasy asset, it’s not a bet I want to make unless I’m pretty sure on that player. Here are a few notable WRs that fall into this category from the past three years:
Braxton Miller, Leonte Carroo, Tyler Lockett, Jaelen Strong, Chris Conley, Sammie Coates, Ty Montgomery, ArDarius Stewart, Chris Godwin, and Amara Darboh
If we throw out Ty Montgomery (switched to running back and is unlikely to ever hit 800 receiving yards), that leaves 9 players in this group. None have reached 800 yards in a season yet, and based on the trends, only 1 or 2 are likely to ever get to that number. There are some names on that list that I like. I think ArDarius Stewart can have a big impact with Enunwa injured in New York. Chris Godwin has been flashing in Bucs camp. Tyler Lockett has been incredibly efficient in his first 2 seasons, and Chris Conley is part of a pretty wide open depth chart behind Tyreek Hill. If you’re going to take a shot on any of this list, I would go with one of those 4, but it hasn’t been a high percentage bet since 2000. It might be worth dealing them if any of your league mates are high on one of these guys.
The small school players have been much more successful when picked in the 3rd. 41.7% of them have put up 800 yards in a season, and over 45% have been targeted 100+ times in a season. Those are pretty high odds of success when you’re likely talking about a late 2nd round rookie pick or later. There haven’t been many of these guys picked in the 3rd round in the past few years (just TY Hilton, John Brown and Dri Archer from 2012-2016), but there are 5 of them that were drafted in 2017. Here are the non-P5 receivers drafted in the 3rd round this year:
Cooper Kupp, Taywan Taylor, Carlos Henderson, Kenny Golladay, and Chad Williams
With this group, it’s basically a choose-your-flavor kind of situation…
Kupp is a possession receiver who is slotted to start in LA as of now. His QB is a concern, but they brought in an offensive-minded head coach who will hopefully bring out the best of Jared Goff.
Taylor has flashed in training camp, but he’s going to be about 5th in the pecking order for targets at best this year, and will likely never pass Corey Davis to become the team’s WR1. He’s a guy you would have to stash with hopes that his role increases as veterans like Delanie Walker, Eric Decker and Rishard Matthews move on.
Carlos Henderson is set to be the slot receiver in Denver this year, but Demaryius Thomas and Emmanuel Sanders have been consistent target hogs. Since Sanders joined the team in 2014, he and Thomas have combined for 325, 313, and 281 targets in each season. Meanwhile, only one other teammate in that span has seen more than 65 targets in a season (Owen Daniels with 77 in 2015). With Sanders already at 30 years old, and Demaryius turning 30 in December, Henderson likely won’t have as long of a wait for relevance as Taywan Taylor, but he’ll still have to wait his turn.
Kenny Golladay probably has the best chance to contribute right away among the group. Kupp may be slated to start, but he’s unlikely to be used a ton in the red zone. The Rams are also going to lean on Todd Gurley quite a bit and will have less passing volume overall than Detroit. Anquan Boldin and his 95 targets & 8 TDs from a year ago have moved on to Buffalo, so Golladay should step in to that spot in the lineup right away. Eric Ebron may absorb some of those targets, but 75-80 is very possible for Golladay, and he has been a red zone weapon so far in camp. Golladay appears to have a bright future, and he has a chance to make a splash as a rookie.
Chad Williams may have the best long-term upside among this group of WRs. He’s certainly going to start off behind Larry Fitzgerald and John Brown on the depth chart this year, and possibly behind JJ Nelson and Jaron Brown as well. The 33-year old Fitzgerald has said that he would like to retire while still playing at a high level. That could be as soon as the end of this season. None of the other receivers on this team profile as a #1 wide receiver, so there will be a void if Fitz retires. Williams has the size and athleticism to develop into that role, and will have the opportunity to be mentored by one of the bests to ever do it in Fitzgerald. If Fitz hangs it up after this year, Williams could have big upside as early as year 2.
There isn’t much to say about the late round picks. Fewer than 10% of WRs selected after the 3rd round have managed to record an 800-yard season, regardless of college conference. Luckily, these guys won’t cost you much in a rookie draft, so there isn’t much risk, but the rewards are also limited. Here are some of the more productive guys to come from those rounds in the last several years: Stefon Diggs, Marvin Jones, Rishard Matthews, Martavis Bryant, Cecil Shorts, Mike Williams (Syracuse), Brian Hartline, and Jeremy Kerley. The best advice I can give on these guys is to take your shots on the guys that seem to have the easiest path to early opportunity, and to be vigilant on the waiver wire if a player in this range puts a couple of nice games together. Diggs and Jones could have easily been had for free in most leagues.
That’s all I’ve got for now. Hopefully this information will help you as you try to determine which young wide receivers you should be targeting in dynasty leagues and which are better left alone. Obviously every player is different, and these trends aren’t black-and-white, but they should at least give you another piece of information to consider as you evaluate the young wide receivers. Be sure to check back all season to read the Rookie Report each week for recommendations of what to do with the rookies on your fantasy squad. I’ll sign off the way I do every article: Good luck, trust your gut, and have fun. It’s just a game.